Meet Radhika Subramaniam: India's First Bilingual AI Travel Influencer Always on a 'Holiday Break'

BENGALURU, India – The world of travel influencing just got a futuristic twist with the introduction of Radhika Subramaniam, India's first AI-powered travel influencer. Designed to explore every corner of India, Radhika offers a unique blend of cultural storytelling and digital innovation, all while being fluent in both Tamil and English.

Created by Collective Artists Network, Radhika is a virtual personality crafted using advanced AI technologies like machine learning, natural language processing, and generative design. Her persona is built to resonate with Gen Z, featuring a relatable backstory of a young professional who left her corporate job to pursue a life of travel and cultural exploration.

What truly sets Radhika apart is her unique operational model: she is "always on a holiday break." Unlike human influencers, Radhika doesn't require passports, visas, or actual travel time. She can seamlessly "visit" any destination, generate culturally rich content, and interact with her audience 24/7. This allows her to consistently provide engaging and context-aware narratives about hidden gems, local traditions, and offbeat journeys across India.

Vijay Subramaniam, Founder and Group CEO of Collective Artists Network, emphasizes that Radhika is designed to feel like a real friend—someone who took the leap to live their travel dreams. Her bilingual capability further broadens her appeal, allowing her to connect with diverse regional audiences and offer brands a consistent, context-rich voice for their campaigns.

Radhika's debut signals a significant evolution in digital content creation and influencer marketing, positioning AI as a powerful tool for authentic and scalable storytelling in the travel industry. She's not just a virtual explorer; she's a new kind of travel companion, inspiring wanderlust without ever needing to pack a bag.